Monthly Archive:: July 2015

Achieving the Best Deliverability Possible: Part I

In the ever changing world of email marketing one has to be on their toes to keep up with all the requirements and standards that are introduced by ISPs and AntiSpam organizations as they battle to eliminate spam, phishing and other kind of unwanted emails from regular Joe’s mailboxes. As a result some senders are

Best Practices for Cart Abandonment Emails

There are only 147 days until Christmas, and only 119 days until Black Friday. Does that send a chill down your spine? If you’re in ecommerce, it should. Holiday sales are what moves many retailers from the red into the black. The next 119 days will go fast. But there’s still enough time to get ready.

Which Brands Are Rocking Periscope?

It’s only been 4 months since Periscope first surfaced, but in only that short period of time it has made waves across the internet. And so now we want to look at what brands did with it!I first wrote about this new social network for this very blog back in May (see ‘How To Make

How to Guest Blog for Business in 10 Steps

Have you ever thought about guest blogging for business? Or perhaps, you have been dabbling in it but not seeing any results? In today’s post, I am giving you my 10-step process for getting published on the leading blogs in your space, attracting readers and clients. I have tried and tested this method myself and with hundreds

Planning an Event: Exclusive Interview With Socialbakers

Whether you’re aiming to plan a huge event like Engage Prague or a small webinar, you need to think ahead. We really liked what Socialbakers created with Engage Prague 2015 and to inspire we decided to interview the masterminds themselves!   What do you start with when planning an event? And how long before each

How to Write More Blog Posts, More Easily, In Less Time

Writing is hard for almost everyone. Novelists and poets especially seem to struggle for even a flash of inspiration. Fortunately, bloggers seem to have things a bit easier. Bloggers know their next blog post might come from a flash of inspiration, but most likely it will be the result of a process. A predictable, well-tested

Increase Email Opens by 23% with Intelligent Send Time Optimization

Email marketers keep asking themselves this question: what’s the best time to send an email? There are some helpful general answers. In fact, we did research and published an infographic about it. But here’s the best answer. It depends: on your subscribers, your niche, and other factors. If you think this is bad news, think again. It’s great news —